SHEIN To Partner with Dress For Success for Capsule Curve Collection

As part of its commitment to empower women in the workplace, SHEIN is proud to continue its long term partnership with Dress For Success Greater London with a dedicated curve collection. The SHEIN X Dress For Success Greater London capsule curve collection has been expertly curated by Hello!

Fashion Monthly Editor Jill Wanless to feature chic dresses, smart blazers, sharp jumpsuits, tailored trousers and sleek blouses in wearable tones of berry, black and cream.

The 23 piece collection has been meticulously designed to flatter curvy women, with all pieces available in sizes 16-24. Dress For Success, Greater London aims to assist women across London achieve economic independence through pre-employment training, confidence building and professional styling sessions.

SHEIN's vital support of Dress For Success Greater London's work has helped to provide one of a kind career development days arming women with interview tips and stylish workwear.

With SHEIN'S support, Dress For Success Greater London is able to empower and upskill women, enabling them to leave the welfare system and feel optimistic for the future of their confidence, careers and personal finances. Since the collaboration began SHIN has helped over 400 women by providing financial support and the provision of free interview clothes. This October, the partnership goes one step further with SHEIN donating 1000 pieces of clothing to Dress For Success Greater London to enable the charity to support even more women achieve economic

independence.

Jill Wanless, Editor of Hello! Fashion Monthly says: "The Dress For Success campaign partnered by SHEIN is a fantastic initiative which has given support for over 400 women, providing clothes and tips for interviews to help them get back into the work place. The charity gives women the chance to gain economic inde- pendence by empowering them with the clothes and skills to be successful.

The latest range is aimed at plus size women who struggle to find smart, modern clothes and I'm sure this capsule collection will be very well received."

Fionnuala Shannon, Executive Director Dress tor Success Greater London comments: "SHEIN has been partnering with the Dress tor Success Greater London Charity for 4 years since 2019. The charity empowers women to economic independence by providing pre employment training, confidence building and free styling sessions and wardrobe to assist them in being successful at gaining employment. Our analysis on our client numbers and trends showed that an increased number of women are within the curvier range and the partnership with SHEIN is responding to this by providing an impactful community invest-

ment to our women as part of our empowerment programme."

Cui He, SHEIN Director of Europe shares: "We have been a proud partner of Dress For Success Greater London for the last four years but this year feels especially exciting as we have been able to directly respond to customer demand with a dedicated curve collection. We feel so passionately about supporting Dress For Success' pioneering work in empowering and boosting the confidence of women in the world of work and look forward to a

impactful future together."

The SHEIN X Dress For Success collection will be available to shop on SHEIN.co.uk from 27th October.

For more information and high res imagery please contact charlotte.anthony@sheingroup.com

Did you know? SHEIN believes creating environments where women feel empowered to speak, share and create impact is key to a

more equitable future. At SHEIN, women make up 56% of our workforce and 40% of our executive management.